SEO and the factors that determine your search ranking are changing, backlinks are still vital but evidence is showing that social signals are becoming increasingly important. Whilst I did not intend to promote Google + with this post, there is increasing evidence that it is now a big determinant of search rankings. Recent studies by several SEO experts are showing an increase in the correlation between activity on the G+ network and search positions.   One such study carried out by SEO experts Moz have shown that Google + is the factor most closely correlated to search results after domain authority (which is a factor of your age, size and inbound links). Another study by Searchmetrics ranked Google +1 as the factor … Continue reading →