Welcome to the TeethWise blog. This will contain dental news and opinions from leading dentists and others within the industry. It is also packed full of marketing tips to help attract more patients to your clinic. Sign up below or follow our Social media profiles to get our updates.

Why you need Google +

SEO and the factors that determine your search ranking are changing, backlinks are still vital but evidence is showing that social signals are becoming increasingly important. Whilst I did not intend to promote Google + with this post, there is increasing evidence that it is now a big determinant of search rankings. Recent studies by several SEO experts are showing an increase in the correlation between activity on the G+ network and search positions.   One such study carried out by SEO experts Moz have shown that Google + is the factor most closely correlated to search results after domain authority (which is a factor of your age, size and inbound links). Another study by Searchmetrics ranked Google +1 as the factor … Continue reading

Dental E-marketing Survey Results

We would like to thank all those who participated in our e-marketing survey at the British Dental Association and Association of Dental Implantology conferences this year. The aim of the survey was to guage how dentists are using the internet to promote their clinic and recruit new patients. The survey asked dentists the following questions:   1. Which online mediums do you use to market your clinic? 2. How much does your clinic spend annually on marketing? 3. How many enquiries do you get per month as a result of your marketing activities? 4. Who coordinates your marketing efforts?   We surveyed 60 private clinics in the UK. If you would … Continue reading

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